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AddToAny, maker of easy-sharing and feed subscription widgets of the ShareThis and AddThis variety, gets a power boost today.
The new version of the utility involves an easily navigable tabbed interface, visible tallies of page promotion made with the social bookmarking services Digg and Delicious, prioritized placement of some services over others, and a so-called "Color Chooser" to customize the look of the device. Better to adapt to certain website stylings, for sure. An official AddToAny WordPress plugin also made its debut recently.
The plugin and customization options are certain to draw the favor of many publishers wishing for a multifunctional gadget that can conform to their own designs. A standard delivery might suit many users, but some editors will surely appreciate what's now available.
Among the functions involved in the new release, meanwhile, is a more industrious email sharing option, with links to Gmail, Yahoo Mail, Hotmail, and AOL Mail (along with the standard manual email option that is more or less ubiquitous across the Web); a real-time count of Digg and Delicious activity, if/when applicable; and an elementary guide to bookmarking a page to the user's preferred browser.
Finally, as a kind of cherry-on-top, AddToAny has chosen to participate in the Open Share Icon collective. Names like Shareaholic, Me.dium, NowPublic, and SmugMug are listed among the support base. In short, the OSI is an attempt to establish a trademark-free alternative to the ShareThis graphic. A bit of visual and philosophical competition, if you will.
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Related Articles at Mashable | All That's New on the Web:
Add To Any Widget is Easy Sharing
Add to Any Adds Google Analytics for Web Publishers
ShareThis Now Counts and Displays Diggs
Add to Any Knows What You Like, Dives into Recommendations
Box.net Launches File Sharing Widget
ideAjax Launches SaneBull Widgets
SharedBook Releases Blog2Print Upgrade
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